FRESH FLORAL · EXPERIENTIAL DESIGN · CREATIVE DIRECTION
Creative direction, spatial design + fresh floral styling for S.S.K. (LABS). I created a visual museum that guided guests through the brand's evolving world — from its social presence and origin story to future iterations of the fragrance —turning the space into an immersive exploration of its identity.
Full creative direction + visual concept
Spatial layout + experiential styling
Visual storytelling + brand moments
Fresh floral design
Styling across social, product + future brand concepts